They are only surpassed by Psy’s ‘Gangnam Style,’ which was the first YouTube video to reach a billion views and currently has 4.6 billion.
YG Entertainment, the quartet’s company, came to Twitter earlier today (January 4) to officially declare that the ‘DDU-DU DDU-DU’ music video had reached the 2 billion mark on YouTube, making BLACKPINK the first K-pop group in history to accomplish this accomplishment on a single music video.
BLACKPINK is now second only to singer Psy’s viral 2012 song ‘Gangnam Style,’ the music video for which had 4.6 billion views as of publication. Another BLACKPINK video, the official ‘Kill This Love’ music video, is second to the ‘DDU-DU DDU-DU’ music video, with 1.7 billion views and counting.
Psy’s ‘Gangnam Style’ video treat reached 1 billion views for the first time in YouTube’s history, marking the formation of the YouTube Billion Views Club. In addition to “Kill This Love” and “DDU-DU-DDU-DU,” the music video for “How You Like That” is also part of her BVC and currently has 1.1 billion views. His colleague K-Pop BTS is also part of the club and has released several videos including music his videos such as “DNA”, “Boy With Luv” and “Dynamite”.
“DDU-DU DDU-DU” was released in June 2018 as the lead single from their debut mini-album “Square Up”. The song is accompanied by his three B-sides, “Forever Young,” “Really,” and “See U Later,” all four tracks co-produced by YG Entertainment’s in-house producer Teddy. Written and produced.
BLACKPINK released their sophomore studio album ‘Born Pink’ in September 2022, marking their first music as a unit in two years, with the title track ‘Shut Down’. The album was preceded by its pre-release song ‘Pink Venom’ in August, and it also includes ‘Ready For Love,’ which debuted at a virtual concert co-hosted by PUBG Mobile.